Reimagining and Reshaping Events. Theoretical and practical perspectives, Hardback

A unique and user-friendly text which advances managerial views on how the event industry is transforming. Packed with international real-life case studies and examples, it contextualises theory and illustrates how the industry has had to adapt whilst still considering key technological and sustainability issues.

• Publisher: Goodfellow Publishers Limited
• Author(s): Effie, PhD (Lecturer of Event Management, Faculty of Higher Education at William Angliss Institute, Melbourne, Australia) Steriopoulos
• Illustration(s): 40 Figures
• Number of pages: 256
• Publication date: 2022
• Dimensions: 193 x 252 x 27
• Cover type: Hardback